The questions we hear most.

Production, timing, rights, working together and the Academy. If yours isn’t here, message us: a person replies, not a bot.

Production

Does the AI decide how the video turns out?

No. AI is the tool. Concept, direction, take selection, editing and colour are handled by our directors, and you approve every scene before we move on.

Does the result look like AI?

We work precisely to avoid it: we choose the right engine for every shot, keep only the best takes and finish everything in post, with real editing, sound design and colour.

Can you use our real product?

Yes. We start from photos or 3D files of the product and place it in the scenes, keeping its shape, colours and details. You check them, shot by shot.

Can you create characters that come back in several videos?

Yes, it’s one of our strengths. We build a character sheet with face, expressions and outfits, so the character stays identical in every episode.

Do you use real people’s faces?

Only with consent and the rights in place. Otherwise we create original digital faces that belong to your brand.

Timing & delivery

How long does it take?

Far less than a traditional production: days, not months. We agree the delivery date together before we start, and we keep it.

Which formats do you deliver?

Whatever you need: 16:9, 9:16, 1:1 and 4:5, for TV, paid campaigns and social, with masters up to 4K.

Do you make versions in other languages?

Yes: dubbing with a consistent voice, subtitles, and copy and graphics adapted for each market.

What if I need more revisions?

The included revision rounds are written in the proposal. Scene-by-scene approvals exist precisely so you don’t need more.

Rights & licences

Who owns the rights?

You receive a usage licence defined in the contract before we start, with territory, duration and channels. No grey areas once the project is delivered.

Can I use the video on TV or abroad?

Yes. You choose territory, duration and channels in the brief: Italy, Europe or worldwide; a 12-month, 24-month or perpetual licence; digital, TV, cinema or out of home.

Will you show the work in your portfolio?

Usually yes, after release. If you need confidentiality we sign an agreement and the work stays private.

Working together

How does the proposal work?

Send us the brief, even a short one. We reply with a concrete proposal that puts scope, timing, formats, revisions and rights in writing.

Do you work with clients worldwide?

Yes. We work remotely with brands, agencies and media around the world, in Italian and English.

Do you work with agencies?

Yes, white label too: you bring the client and the idea, we bring direction, production and delivery.

What do you need to get started?

Logo, guidelines, product material if there is one, a few references you like and one person who approves. We build the rest together.

Academy

Can I start from scratch?

Yes. The Skool community is free and open to everyone; the Higgsfield Pro programme starts from the map of the platform and builds the method lesson by lesson.

What is Higgsfield Pro?

Our official Higgsfield programme: three months, twelve one-hour lessons, from prompt to a master delivered on a real brief.

How do I join the community?

Join the Kult Studios group on Skool for free, from the group page. That’s where you’ll find other creatives and the announcements of new programmes.

How do I get onto studio projects?

We pick the people who stand out in the programmes and the mentorship for real productions with our clients.

Still have a question?

Write to us on WhatsApp or by email: we reply personally.